Design & Art Direction
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Aston Martin

 
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 Aston Martin

The new Aston Martin Website is a beautiful cinematic destination that that marries beautiful design, engaging brand storytelling and modern utility.

Role – Senior Designer
Agency – Possible London
Client – Aston Martin
Year – 2016

 

We were tasked to create the website as beautiful as a handcrafted car, while telling the stories of luxury cars that encourage prospects to contact a dealer.

I was involved in an initial concept stage of this project that helped to set an idea & direction that was later on lead by Jesper Winther (Design Director) and myself helping out with mobile design.

 
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Team:
Executive Creative Director – Pablo Marques
Head of Design – Dennis Christensen
Design Director – Jesper Winther
UX Lead – Pontus Persson

Awards:
Sitefinity Site of the Year